The movie gives its viewers an above satisfactory insight into the enticing yet unscrupulous world of fashion and its various facets. The story line evolves with the character of small town girl Meghna Mathur (Priyanka Chopra), her dream of becoming a supermodel, the initial hiccups she faces, to achieving her dream, her downfall and her rising again. The Director, Madhur Bhandarkar, brings to observation, the underlying nitty-gritties of the much spoken about fashion industry. Disregarding the just above average performances of most of the cast, but for Priyanka Chopra who has played her character flawlessly for the most part, the movie deserves a watch.

The movie, in semblance to the director's previous productions like 'Traffic Signal' and 'Corporate', manages to give the story a very realistic and believable backing. Through the characters of models Meghna Mathur and Shonali Gujral (Kangana Ranaut), it portrays well, how addictions to smoking, alcohol and drugs spin themselves into the fashion industry and ruin careers. Another facet that's brushed is homosexuality, its commonness in the fashion industry and the limitations that are drawn around it by society. Also, 'walking the ramp' can be seen in a whole new light after observing in the movie, the numerous speculations that go into it, including the disasters that happen on it, tripping, freezing or unfortunate outfit meltdowns.

Priyanka Chopra appears very candid and natural in her role of a small town nobody working her way up to success. Her performance manages to encompass her transitions, from being completely naive to a drug abusing know-it-all to a soul-shattered model, with ease. Although the same cannot be said about her co-stars Mughda Godse(Janet Sequeira), who plays the role of a struggling model who befriends Priyanka's character, and definitely not Kangana Ranaut(Shonali Gujral) who, apart from her captivating walks down the ramp and periods of inebriation, delivers a rather poor performance. Arbaaz Khan who plays the character of Abhijeet Sarin, the God father of the fashion industry, does justice to his role.

Altogether, it is an entertaining and insightful movie for someone who is not completely put off by the world of fashion and is wiling to let their high expectations rest for a duration of 3 hours.